Amazon's New Year, New You Deals on Sneakers — Adidas, Puma, & More

The Amazon’s New Year, New You Deals event is here and chock-full of deep discounts and markdowns on our favorite brands!

We shopped this massive Amazon New Year, New You Deals sale for you and rounded up our picks from brand names including Adidas, Cole Haan, Puma and more. 

If there’s one item that’s ubiquitous in everyone’s closet, it’s a go-to pair of sneakers. Whether you love to throw them on with a flowy dress or are a gym rat who loves to collect new styles for your workouts, the Amazon New Year, New You sale has tons of options to shop. 

The Amazon’s New Year, New You Deals sale is a great opportunity to shop white hot sales and fashion deals from loads of brands that offer a discount of up to 80% off. Kate Spade, Rebecca Minkoff, Frye, Vera BradleyLevi’s, Karl Lagerfeld, Marc Jacobs, Skechers, Soludos, Superga, DL1961 jeans, Eddie Bauer, Adidas, American Apparel, Uggs, Lacoste, Vineyard Vines, Calvin Klein, Vionic, Alo Yoga, J.Crew, Ray-Ban and Tory Burch are among the retailer brand names that are part of the Amazon New Year, New You Deals sale. Not only does the sale include Amazon brands, but it also features luxury brand markdowns within Shopbop, which Amazon acquired in 2006.

We’re seeing major deals, markdowns and discounts roll out across  categories from the Amazon’s New Year, New You Deals sale, including electronics, home decor, travel gear, designer handbags, designer dresses, sandals, designer sunglasses, activewear, designer backpacks, loungewear, tie dye, kids shoes, swimwear, men’s clothing, underwear, watches, cookware, kitchen appliances, shoes, diamonds, deals under $50, jewelry, leggings, kids/baby gear, luggage, fitness trackers, toys and more.

The Amazon’s New Year, New You Deals sale delivers great discounts from top brands and small businesses alike, and it comes right in time for the kickoff of the New Year. Downloading the Amazon app will bring the deals directly to your smartphone. If you’re an Amazon Prime member, be sure to sign into your account for access to free two-day shipping on select items. And if you’re not a member, sign up for an Amazon Prime free 30-day trial so you can join the fun of this major online sale. 

Check out all of ET’s holiday gift guide lists to find the perfect gift for everyone on your list.

Ahead, shop ET Style’s top picks for the best sneaker deals from the Amazon New Year, New You Deals sale.




























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