ASOS launches first ever rental collection on Hirestreet

Wedding season is about to get even easier.

ASOS has just launched a new rental collection on Hirestreet – so, for the first time ever, more than 180 different women’s occasionwear outfits from the brand will be available for hire.

Wedding-guest, bridal and bridesmaid dresses are now on the platform – all of which can be rented from four to 30 days.

This means there’s no need to buy yet another expensive wedding guest look – instead you can rent out an outfit of choice for a fraction of the cost.

Prices start at just £20 for four-day hire – but customers can also take advantage of Hirestreet’s 2-for-£35 offer.

What’s more the platform’s powerhouse brands, including ASOS DESIGN, ASOS EDITION and ASOS LUXE, all feature – as well as the Curve, Petite and Tall collections. 

If you’re yet to dip your toe in rental fashion, wedding season is also the perfect time to try it out. Not to mention it’s a more eco-friendly alternative to fast fashion. 

It’s also the first time ASOS has adopted this rental model.

Isabella West, CEO of Hirestreet, said: ‘In the UK in 2023, the average cost of attending a friend’s wedding is over £500. 

‘That’s why “wedding guest” is our most popular occasion category at this time of the year. We’ve loved working with the team at ASOS to curate this collection, and we strongly believe this will be our most popular brand collaboration to date.’

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