Sky Mobile launches new 'text-to-ditch' service for unhappy daters

Would YOU end it over the phone? New ‘text-to-ditch’ service allows unhappy daters to request a personalised message to send to their soon-to-be ex

  • Sky Mobile users can get a break-up text to send written for them by Fred Sirieix
  • All you need to do is include your name and why you’re ending it in request
  • Fred will send you a personalised message in response to let them down gently
  • Comes as research shows lockdown saw a surge in break-ups via text message

Sometimes it can be hard to find the right words when ending a relationship.

Lockdown has certainly taken its toll on couples, with divorce lawyers reporting a 40 per cent surge since the pandemic.

But some Brits who are keen to get out of a relationship appear to have used the social distancing rules to their advantage, with new research revealing a spike in break-ups via text message.

For those who wish to end it without an awkward face-to-face discussion, a new ‘Text-to-ditch’ service introduced by Sky Mobile could be the answer.

The function allows unhappy daters to request a personalised message to send to their soon-to-be ex – written by none other than First Dates star Fred Sirieix.

For those who are keen to end it without an awkward face-to-face discussion, a new ‘Text-to-ditch’ service introduced by Sky Mobile could be the answer. Pictured: stock image

To use the service and get a break-up text penned by Fred, the dumper must send a WhatsApp message or text to 0736 898 2113, including their name, the name of the person they’re breaking up with, a brief reason for why they feel the relationship should end, and ‘something nice about them’. 

Speaking about ‘Text-to-ditch’, Fred said: ‘It’s sad when relationships come to an end, but it is usually for the best – everything happens for a reason as they say, and it lets us move onto better things.

‘With more people choosing to break up over text and for brief relationships it can be an easy way to avoid awkwardness – I’m on hand to write the perfect ending for you.’

A recent study by Sky Mobile, conducted via OnePoll, showed 44 per cent of those who were dumped during lockdown were given the boot via text. 

The ‘Text-to-ditch’ service allows unhappy daters to request a personalised message to send to their soon-to-be ex – written by none other than First Dates star Fred Sirieix (pictured)

Among the most common reasons for calling it quits were not ‘clicking’, wanting to do different things and the other person being too lazy.

And one in 20 people have even ended a relationship because the person they were dating didn’t shower enough or didn’t like their pet.  

However, 16 per cent said they prefer to have things end by text because it’s less embarrassing, easier to say exactly what you want and removes unnecessary drama. 

A quarter of dumped Brits have NEVER been ditched face-to-face 

The study of 2,000 UK adults found a quarter of dumped Brits have never been ditched face-to-face – with nearly a third of relationships now ended via virtual message.

It also found 23 per cent have been ‘ghosted’ – where you are simply ignored by the other person and come to the conclusion it’s over by yourself – while a further one in 10 have been broken up with over email and a handful (two per cent) have even received the bad news through a poem.

A third said breaking up with someone can make them feel nervous, and two thirds of Brits admitted to being so anxious before ending a relationship they put it off entirely.

It also emerged 15 per cent will feel scared when faced with ending a relationship, and 52 per cent will struggle to find the right words to break up with someone. 

According to the study, 71 per cent of people agreed it is more common for a relationship to end through a simple phone message compared to five years ago.

It found the average adult has been on the receiving end of a break-up four times but has also dished out the bad news four times themselves. 

The research revealed some of the unique and shocking ways in which people have been dumped, including moving to the other side of the world and being told via a church service speech.

Others have had it broken to them on their birthday, at Christmas and even during sex.

Paul Sweeney, managing director at Sky Mobile, said: ‘There’s nothing worse than hearing those four words “we need to talk”.

‘So we’ve partnered with Fred Sirieix to take the hassle out of breaking up. Send us your details and we’ll take care of the rest – just like we do with Text-to-Switch.’ 

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